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Unlocking the Potential of Area-Based Marketing in CTV: Part 1 - Define your audience and focus areas

Connected TV (CTV) has revolutionised the way brands can reach their target audience, offering a unique opportunity to connect with viewers on their big screens at home.

Blog

Premium, Viewability y Brand Safety

¿Qué significa cada uno ahora mismo?

News

Marketing y mobile, ¿una relación bien avenida?

Mobile o cómo hacer marketing a base de momentos

News

The Meaning of Premium in Digital Media

What is the meaning it has nowadays?

Case Study

Wink and Taptap’s technology increase MINI’s campaign engagement 7 fold

MINI, along with Wink and Taptap’s technology, launch with the MINI Countryman, an all-terrain advertising model that adapt the versatility of this model to the user's context

featured |

Blog

Unlocking the Potential of Area-Based Marketing in CTV: Part 1 - Define your audience and focus areas

Connected TV (CTV) has revolutionised the way brands can reach their target audience, offering a unique opportunity to connect with viewers on their big screens at home.

Blog

IPhone, not Apple Watch, is Apple’s biggest success in latest quarter

Apple said yesterday that it sold 47.5 million iPhones in the its fiscal third quarter, representing 35 percent year-over-year growth

Blog

Mobile Messaging Apps Drive Higher Influence Amongst Peers

The future of messaging apps is about content

Blog

Apple Watch’s role in a data-driven advertising environment

One of the biggest impacts that the Apple Watch and wearables, in general, will have, predictably, is on the advertising industry

Blog

Small Biz and Big Tech: How to Connect Local Merchants With Today’s Ad Technology

Interview with Lara Mehanna

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News

Taptap recognized in Gartner report, Emerging Technologies

Emergence Cycle for NLP Intelligent Applications and Text Analytics research report

News

Sonata is launched to drive traffic to the retailers

This innovative platform allows businesses to have an accessible advertising channel that is simple and measurable to reach a large number of clients through their smartphones

News

TAPTAP in Off/On Commerce Day

Topics: “Current state of retail sales in Spain” & “Key processes for the leap from Off to On” and “Obstacles and advantages to eCommerce”

News

TAPTAP Networks at eCommerce Expo

Introducing Sonata Retail

News

Ad: Tech London 2013, Where are the Mad Men?

Presenting our new platform designed to drive clients from mobile to the physical business

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