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Connected TV (CTV) has revolutionised the way brands can reach their target audience, offering a unique opportunity to connect with viewers on their big screens at home.
Preparando el III Foro Publicidad Exterior – DOOH de La Publicidad
The incorporation of Gorka Báez Fernández as Sales Director and Dulce Castillo Mangarre as Sales Manager boost the commercial team in Taptap Chile
TAPTAP Mexico celebrates its second anniversary accompanied by the Mexican advertising sector
We are excited to announce that VIOOH supply can now be accessed through the Sonata omnichannel DSP by Taptap, giving advertisers new tools and extensive reach for DOOH campaigns
What if we could build on this data for more informed decision making?
After 11 years with the same logo since day one, it was time for a change!
¿Qué significa cada uno ahora mismo?
Emergence Cycle for NLP Intelligent Applications and Text Analytics research report
Next View is a new cost per completed view solution from the Sonata platform designed for widespread video campaigns
¿Cómo se gestionan publicitariamente los datos de primera parte y qué provecho se les puede sacar en un escenario de desaparición de "cookies"?
Existing social media posts and assets can be used, no need to create anything new unless you want to
The solution represents a major milestone towards the digitalization and application of data to OOH campaigns
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