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Unlocking the Potential of Area-Based Marketing in CTV: Part 1 - Define your audience and focus areas

Connected TV (CTV) has revolutionised the way brands can reach their target audience, offering a unique opportunity to connect with viewers on their big screens at home.

Press Releases

Taptap partners with Triton Digital to integrate programmatic audio within omnichannel advertising offering

Taptap today announces the integration with Triton Digital, the global technology and services leader to the digital audio, podcast, and broadcast radio industries.

Press Releases

Taptap announces appointment of Nigel Clarkson as Global Chief Revenue Officer

Appointment comes as the company accelerates international expansion and scales global operations to further support growth of advertiser and agency customers.

Press Releases

Better understand the impact of digital out of home with new visit attribution from Taptap Digital

Press Releases

Taptap Digital’s location intelligence lands in Italy with a new Sales Director on the ground

Taptap's proprietary full stack platform, Sonata, arrives in Italy to offer advertisers and marketers new ways to plan, launch and measure omnichannel campaigns that leverage rich data based in location.

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Blog

Unlocking the Potential of Area-Based Marketing in CTV: Part 1 - Define your audience and focus areas

Connected TV (CTV) has revolutionised the way brands can reach their target audience, offering a unique opportunity to connect with viewers on their big screens at home.

Blog

Taptap Digital and VIOOH finalize integration, putting the power of geospatial intelligence behind extensive DOOH supply

We are excited to announce that VIOOH supply can now be accessed through the Sonata omnichannel DSP by Taptap, giving advertisers new tools and extensive reach for DOOH campaigns

Blog

A case for smarter out of home thanks to geospatial intelligence & new DSP features

What if we could build on this data for more informed decision making?

Blog

Introducing the new look and logo from Taptap

‍After 11 years with the same logo since day one, it was time for a change!

Blog

Premium, Viewability y Brand Safety

¿Qué significa cada uno ahora mismo?

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News

Taptap recognized in Gartner report, Emerging Technologies

Emergence Cycle for NLP Intelligent Applications and Text Analytics research report

News

Location data for Corporate Social Responsibility

Organizations with high ethical standards contribute positively not only to their most immediate stakeholders (end-users/clients, employees and investors) but also to the larger community

News

Taptap Digital solidifica su liderazgo comercial en México

Como partners preferentes de las grandes agencias de medios y anunciantes, Taptap cuenta con un consolidado posicionamiento en el mercado mexicano

News

Taptap & UC3M in the News!

A study in collaboration

News

Taptap and Publicis bolster collaboration and renew annual pan regional partnership in LATAM and Miami

They bolster their relationship with a renewal of an annual partnership launched in 2019

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