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Connected TV (CTV) has revolutionised the way brands can reach their target audience, offering a unique opportunity to connect with viewers on their big screens at home.
Web design has evolved in giant steps during the last few years, especially since the arrival of smartphones and tablets and the opportunities through HTML5 + CSS3 and JavaScript
Every online business MUST take the leap into mobile
During the last years the term ‘Big Data’ has been everywhere, do you know that the so-called ‘data era’ is really a thing?
The widgets in Android are one of the most representative functions of this mobile operative system
These are the questions that creative people ask themselves when developing a mobile campaign
Your mobile becomes an extension of you, your most useful tool when you leave home
In TAPTAP we are strongly committed to format innovation to offer the best mobile experience for users and the best showcase for Brand advertisers
Emergence Cycle for NLP Intelligent Applications and Text Analytics research report
Act global, think local
"Where a user is says a lot about who they are, this is something that is going to completely change the way we divide the audience for advertising"
Her vision for 2015
The weather, traffic, geographic cookie… more information, which is the most widely appreciated value in modern advertising
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