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Connected TV (CTV) has revolutionised the way brands can reach their target audience, offering a unique opportunity to connect with viewers on their big screens at home.
Mediabridge, a UK and international OOH planning and buying business announces strategic partnership with Taptap Digital to put location intelligence data and technology at the heart of their OOH planning capabilities.
Taptap Digital, an area-based omnichannel marketing platform that helps brands to discover who and where their ideal customers are and how best to reach them, announces the expansion of their business into Germany, Austria and Switzerland selecting League-M Europe as its strategic sales partner.
Taptap Digital, a leading area-based omnichannel marketing platform, helping brands to discover who and where their ideal customers are and how best to reach them without the need for cookies, announces the expansion of their business into Kenya and Nigeria, two of the fast-growing markets in the region.
Taptap Digital, a leading area-based omnichannel marketing platform that helps brands reach their ideal customers without the need for cookies, has joined the Mastercard Partner Network to transform how businesses advertise.
Today, retailers report that 86% of consumers will use their mobile phones while shopping at retail locations, thereby linking the gap between the digital and physical
If you are not a part of the digital marketing world, then you most likely will not know what I mean when I say that I am a “trafficker”
To what extent does the location data quality affect?
It allows the event marketers to harness the power of effective and relevant communication while measuring success of and interest in content, speakers, etc.
Emergence Cycle for NLP Intelligent Applications and Text Analytics research report
The digital marketing multinational, TAPTAP, continues its growth in the Peruvian advertising market
Knowing the needs of consumers and impacting them at the right time with the right message is the unfinished business for many advertisers
TAPTAP Colombia, con el objetivo de vivir la pasión por el deporte y prepararnos para la emoción del Mundial de Fútbol que se celebra estos días en Rusia, ha organizado el Primer Mundialito de Fútbol del sector
From mobile first to mobile centric
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