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The Google Mobile Friendly Update launched yesterday, a day that many including ourselves here at Search Engine Land are calling “Mobilegeddon”‍

Hyper-local, user-centric, video, programmatic and "digitalize"

The wheels of the Second Screen continue to roll as it advances towards a new multiscreen world

Next View is a new cost per completed view solution from the Sonata platform designed for widespread video campaigns

¿Cómo se gestionan publicitariamente los datos de primera parte y qué provecho se les puede sacar en un escenario de desaparición de "cookies"?

Existing social media posts and assets can be used, no need to create anything new unless you want to

The solution represents a major milestone towards the digitalization and application of data to OOH campaigns