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featured |
Blog
Unlocking the Potential of Area-Based Marketing in CTV: Part 1 - Define your audience and focus areas

Connected TV (CTV) has revolutionised the way brands can reach their target audience, offering a unique opportunity to connect with viewers on their big screens at home.

Press Releases
Taptap partners with Triton Digital to integrate programmatic audio within omnichannel advertising offering

Taptap today announces the integration with Triton Digital, the global technology and services leader to the digital audio, podcast, and broadcast radio industries.

Press Releases
Taptap announces appointment of Nigel Clarkson as Global Chief Revenue Officer

Appointment comes as the company accelerates international expansion and scales global operations to further support growth of advertiser and agency customers.

Press Releases
Better understand the impact of digital out of home with new visit attribution from Taptap Digital

Press Releases
Taptap Digital’s location intelligence lands in Italy with a new Sales Director on the ground

Taptap's proprietary full stack platform, Sonata, arrives in Italy to offer advertisers and marketers new ways to plan, launch and measure omnichannel campaigns that leverage rich data based in location.

featured |
Blog
Unlocking the Potential of Area-Based Marketing in CTV: Part 1 - Define your audience and focus areas

Connected TV (CTV) has revolutionised the way brands can reach their target audience, offering a unique opportunity to connect with viewers on their big screens at home.

Blog
Retail & Mobile: new best friends

Out of the 1,200 million smartphones in the world, 700 million feature GPS

Blog
Mobile combines with everything, 5 examples of "Cross Media" campagins

Can creativity potentiate how a brand is remembered?

Blog
From "Mad Men" to "Math Men"

Data is king so, if it cannot be measured, it didn’t happened

Blog
The most sought after qualities in an iOS developer

Nowadays, most companies, shops or any business in general, need to have a presence in the mobile market, either through a customised website, an application or advertising in mobile format. This need creates strong demand for professionals.

featured |
News
Taptap recognized in Gartner report, Emerging Technologies

Emergence Cycle for NLP Intelligent Applications and Text Analytics research report

News
Programmatic advertising and artificial intelligence, tools for optimizing results and reducing costs

The way in which digital media is bought and sold has changed dramatically in recent years

News
The Artificial Intelligence revolution in the advertising ecosystem

Artificial Intelligence (AI) and Machine Learning (ML) have begun appearing on the cover and trending in almost all magazines, blogs and technological articles, taking off as the fashionable concept in the digital world where technological evolution is exponential

News
TAPTAP, winner of the 4th Edition of the Awards for Programmatic Advertising

The newspaper La Publicidad has recognized TAPTAP for the data driven branding strategy carried out along with Carat for Pandora

News
Advertising Technology at the Service of the Advertiser

Q&A with Javier Ormazabal, Country Manager of Taptap Mexico

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