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Connected TV (CTV) has revolutionised the way brands can reach their target audience, offering a unique opportunity to connect with viewers on their big screens at home.
Your mobile becomes an extension of you, your most useful tool when you leave home
In TAPTAP we are strongly committed to format innovation to offer the best mobile experience for users and the best showcase for Brand advertisers
Major publishing groups are aware of a transition being observed within the journalism sector: the shift from paper to pixel. Today’s written media are under a great deal of pressure due to declining readership and a marked drop in advertising investment. Meanwhile, digital media – mobile media in particular – are experiencing a major readership boom with ever greater investment by advertisers.
Do you have a completely thought out solution for mobile phones to serve campaigns using this medium? Or is it just a quick fix?
Creating lists of elements is a common task when developing Android apps
Programming LinkedIn and Twitter with HTML5?
One of the sector’s leading features with a brilliant future ahead
2014 was predicted to be the year in which “second screen” would take off in Spain, and that prediction has come true
Emergence Cycle for NLP Intelligent Applications and Text Analytics research report
Q&A with Alvaro del Castillo, Founder & CEO of TAPTAP
An interview with Álvaro Mayol and Javier Velázquez
The great challenge of TAPTAP Networks is the optimization of operations management around its own technology that allows it to offer unique and scalable solutions in all markets in which the company operates
We know that mobile devices represent a crucial point of contact (touchpoint) in almost every step of the path to purchase (customer path-to-purchase journey)
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